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Choose the place that’s easiest for you, then book your appointment.

Eyecare Rooted in Our Communities Since 1975

We provide personal, attentive care you can rely on. At Haine & Smith, we look after your vision and hearing as if you were family.

Smiling woman wearing glasses stands behind a reception desk talking to a customer holding papers.

Why Choose Haine & Smith

We are proud to be a trusted name in local eyecare, offering expert advice and personal service for every age and stage of life. With qualified staff, advanced technology and a warm welcome in every practice, we make looking after your eyes simple, reassuring and effective.

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Wild About Eyecare?

We’re always on the lookout for passionate new people. Join the team today.

We Always Go
the Extra Mile

From thorough eye tests to helping you find the perfect pair of glasses, our team are here to make sure you feel cared for at every step. We listen, we explain and we take our time – because your comfort and confidence matter as much as your vision.

Woman in glasses smiling and selecting eyeglass frames in an eyewear store.

Independent Eyewear Suppliers

As independent opticians, we are free to choose the very best brands and lenses to suit you. That means stylish frames, flexible options and no one size fits all solutions. From timeless designs to bold statement pieces, we’ll help you choose eyewear that fits your face shape perfectly, in colours and styles that feel right for you - plus specialist frames designed for safety, sport, and individual needs.

“Fabulous and very experienced”

The Optometrist who checked my eyes was fabulous and was very experienced. I have just had viral meningitis and encephalitis and she was very thorough with checking the condition hadn’t affected me. I will not go anywhere else now after this service because I thought it was brilliant. Thank you!

Optometrist adjusting a phoropter while a woman undergoes an eye exam in an office.

“Careful and thorough inspection”

The optometrist provided a thorough, professional examination, clearly explaining my symptoms and diagnosing dry eye syndrome.The front office team was equally impressive—polite, efficient, and exceptionally business-like in their approach.I left feeling completely reassured by the high standard of clinical care and the friendly atmosphere.

Older male optometrist examines a middle-aged woman’s eye with slit lamp in a clinic.

“Kind and caring”

I took my 94-year-old mother to this optician in her wheelchair and the optometrist was absolutely amazing with her. She was nervous but all the staff were wonderful with us. They could not have been more kind and caring so I just had to let you know.

Two smiling women wearing glasses stand in an optician shop with eyeglass frames displayed behind them.

“Service that truly goes the extra mile”

I just wanted to pass on my thanks for fabulous customer service from the Devizes branch and your people in Pewsey recently when I needed the lenses on my glasses replaced. I have a strong prescription and didn’t want to be without my glasses for any time. You sorted things for me and I am very grateful for that. Thanks everyone – good to see nowadays!

Optician explaining eye test device to seated woman in consultation room.

“Exceptional care and attention”

I would like to thank the young lady who assisted me. My son’s glasses lost a screw but not only did she repair the glasses by replacing the screw but went further by replacing the nose pads that had (honestly) been eaten by the dog. It is sadly a rare occurrence for people to go the extra mile. And with a smile as well? Too good to be true.

Person measuring eyeglass lens width with a white ruler over a wooden desk.

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Choose a location

Choose the place that’s easiest for you, then book your appointment.